Oterra at IFT 2025

Change is natural and change is front and center at this year’s IFT and so is Oterra. 

With the recent FDA and HHS announcement to phase out all petroleum-based synthetic dyes from the US food supply by the end of 2026, the industry conversion to natural colors has begun. 

Want to learn more? Download the materials below that best match your application needs, or reach out to us to schedule a meeting and request more information.

Meet Oterra and our portfolio

The Essential Color Book

A comprehensive guide to Oterra’s natural food coloring portfolio, featuring vibrant color solutions, application examples across food and beverage categories, and insights into formulation, stability, and labeling considerations.

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Converting from artificial to natural colors

A quick guide to replacing artificial colors with natural alternatives ahead of the 2026 U.S. phase-out, featuring solutions, benefits, and expert support.

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Consumer Insights: Coloring Traditionally Uncolored Foods White Paper

A global study on consumer reactions to adding color in traditionally uncolored foods, revealing strong appeal for yellow and adventurous interest in purple—highlighting opportunities for innovation in savory categories.

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Thirsty for more? Explore our one pagers and downloads

Confectionery

Gummies Shade Overview

As the US food and beverage industry move to natural colors to comply with the FDA & HHS announcement to phase out FD&C colors by the end of 2026, we’ve compiled some of our favorite natural shades for your conversion.

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Hard Panned Candy Shade Overview

As the US food and beverage industry move to natural colors to comply with the FDA & HHS announcement to phase out FD&C colors by the end of 2026, we’ve compiled some of our favorite natural shades for Hard Panned Candy.

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Cereals and Extruded Snacks

Cereal and Extruded Snacks Shade Overview

Change is natural and we’ve compiled some of our favorite natural shades for Cereal and Extruded Snacks for your conversion.

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Fat Fillings

Fat Filling Shade Overview

Change is natural and we’ve compiled some of our favorite natural shades for Fat Fillings for your conversion.

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I-Colors® Bold for Fat Fillings and Compound Coatings

In fat-based products like fillings and compound coating, the I-Colors® Bold range delivers what classic powder colors or oil soluble colors can’t. I-Colors® give intense, vibrant shades with a spotless visual appeal without impacting the texture of the base.

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Savory – Snack seasonings, dressings, sauces

Snack Seasonings shade Overview

Change is natural and we’ve compiled some of our favorite natural shades for Snack Seasonings for your conversion.

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Consumer Insights: Seasonings White Paper

A seasoning’s role is to provide both taste and visual appeal. A consumer sees the product long before they taste it, so how can color be used to excite the customer and drive a purchase? In this white paper, we will explain the consumer’s thoughts on colored seasonings and how they can be harnessed.

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Consumer Insights: Sauces & Dressings White Paper

Sauces and dressings are powerful tools for branding, innovation, and customer satisfaction. But sauces and dressings are not just flavor, they enhance visual appeal too! In this white paper we will explore the consumer’s thoughts on colors in these products and how colors can be used to excite the customer and ultimately drive a purchase.

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I-Colors® Bold for seasonings

In seasoning mix for savory snacks, the I-Colors® Bold range delivers what standard powder colors or oil soluble colors can’t. I-Colors® give intense, vibrant shades to the powder mix in a range of dry savory applications including seasonings, soups, and sauces.

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Natural Colors in Sauces

Discover the benefits of pairing your sauces with natural colors. Consumer perception and focus on health is at an all time high. Using natural colors in your sauce applications will appeal to your consumer base and help build a positive reputation for your brand

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Fill out the form and let us know when you would like to book your meeting if you would like to get in touch and discuss natural colors.

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