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The dairy industry is a front runner in clean label, as consumers look for natural ingredients and labels they can relate to and understand. 

Our natural colors and coloring foods are available in a range of solutions that are stable in a range of process conditions, and in an appealing palette of shades to match your flavor. 

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Get appealing shades of food colors for your production. We have used annatto extract since 1876 and are the leading provider of great, clean colors.

Oterra | Strong, High-Performance Natural Food Colors

Factors such as flavor, formulation, heat, light, pH level, and the base color of your ingredients can influence the final color of fruit preparations, and dairy-based or plant-based applications.  

When you partner with us, you can draw on our deep clean label color know-how to ensure the most stable, stunning result, minimal transfer, and resilient performance in everything from tasty cheeses and probiotic yoghurts to exotic fruit preparations and the coolest dairy or plant-based frozen desserts.  

Dairy, fruit preparations and ice cream

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Color is a key feature of candy and gum products. As constant innovation is a must, natural food colors can be the differentiator you need to take your colored candy to the next level.

We can help you uncover new opportunities and develop exciting, bright candy that hits the sweet spot and appeals to consumers everywhere. 

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Heat, processing time, water activity and pH levels are just some of the parameters that affect the performance of natural colors. Regardless, color is the ultimate sweet spot for confectionery, whether it’s light, bright or something in-between.
As candy is a hit with kids of all ages, parents are looking for confectionery that’s naturally colored and contains safe ingredients. We’re here to help you achieve striking, fun colors that draw the eye, as well as food coloring that surprises and delights.

Confectionery

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Visual appeal continues to be one of the main drivers of innovation – and the desire to share. While vibrant food colors are increasingly popular, consumers also expect formulations to remain natural and clean labelled.

Our in-depth understanding of how to apply natural colors to a wide range of bakery and cereal applications gives us the ability to offer technical service and support to quickly match changing industry requirements.

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Use our clean label, cost-effective food colors in your production. Produce bakery and cereals with the best natural ingredients from Oterra.

Oterra | The Best Natural Food Colors for Bakery and Cereals

If base color, high heat, high fat content, or high or low pH levels play a role in your formulation or production process, we can help you find the shade and formulation you need for a truly appetizing result.

And we’re always on-hand to support you with expert guidance and technical advice, from product development and production to stable color throughout your product’s shelf life.

Bakery and cereals

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The beverage industry is very dynamic, and consumers are constantly on the lookout for the next innovation. But they still want to know what’s in the beverages they drink, and it’s important that they contain natural colors and are free from artificial ingredients. 

Pale shades can highlight the naturality of your product, while bright and bold colors can help your products stand out from the crowd. Read about our many different beverage applications and how we can help you achieve exactly the result you want.

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We offer natural food coloring for drinks as powders, liquids, oil-soluble or water-soluble. If you need natural food color, you can get it from Oterra. 

Oterra | Best Food Coloring Options for Beverages

Flavor, type of fortification, pH level, production processes and packaging all matter when formulating your beverage application. Our recommended natural food colors for beverages are thoroughly tested to deliver maximum performance.

Whether you’re converting to natural, launching a functional assortment, or looking for a stand-out new shade to match your latest flavor, we can help you achieve all-out appeal.

Viva Magenta! Oterra brings alive the new Pantone® Color of the Year in its latest offering for natural colors

We are delighted to announce we are now able to offer an even broader range of violet shades from black carrot. This achievement enables a perfect natural color match with new Pantone® Color of the Year ‘Viva Magenta’ across food and beverage applications!

Our expert

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"Our new violet carrot solutions can ensure the perfect shade match for Viva Magenta – empowering our customers to achieve shades that were previously not possible with natural colors in application."