01-HERO full Chr-Hansen-FM Yellow 1000 WSS-Pitchers-wp-0620

The beverage industry is very dynamic, and consumers are constantly on the lookout for the next innovation. But they still want to know what’s in the beverages they drink, and it’s important that they contain natural colors and are free from artificial ingredients. 

Pale shades can highlight the naturality of your product, while bright and bold colors can help your products stand out from the crowd. Read about our many different beverage applications and how we can help you achieve exactly the result you want.

Beverage Icon

02-IMAGE Chr-Hansen-CC-Red-ID-500-WSS-CF-Yellow-403-abricot juice-drink-ice-deco-co-1120

We offer natural food coloring for drinks as powders, liquids, oil-soluble or water-soluble. If you need natural food color, you can get it from Oterra. 

Oterra | Best Food Coloring Options for Beverages

CF Red 108 WSP-soda-bottle-co-0620

As consumers continue to look for healthier carbonated soft drink options, reformulating your product with natural ingredients can be the key driver for success – and differentiate your products from the competition.

We can help you with your formulation and advise you on how to address technical challenges such as low pH, carbonization, and packaging. Our wide range of products, including encapsulated, emulsified, and stabilized natural pigments are specifically designed to overcome these common issues.

Carbonated soft drinks

Yellow-instant-drink-pitcher-co-0619

The demand for concentrates goes beyond consumer products. In the B2B market, the volume of compounds is growing with an increase of independent bottlers and private labels.

Though different customers have different needs, there are similarities when it comes to stability. High acid, high flavor load and high sugar content are just some of the technical parameters that can be a challenge in terms of stability. We can help you with the best food color solution and technical support for your concentrates. 

Concentrates

Oterra-coral-vitamin water-beverage-co-0119

Fueled by consumer demand for food and beverages with health benefits, functional beverages are becoming increasingly popular. 

Color plays an important role in highlighting the function and naturality of these products. But added ingredients like vitamins, minerals and botanicals can affect stability. Our application centers do extensive research to find the best match for your products from our wide portfolio of natural food colors and formulations. 

Functional beverages

Oterra-apricot-w-juice-cutout

Juice based products meet consumer demand for natural and they’re often perceived as a healthier alternative to similar products that aren’t juice based.

Natural food colors add to this natural appeal. From creative blends for food-explorers to healthy products for the health-conscious consumer, we can help you find the ideal color solution to strengthen your product and the concept behind it.

Juice-based beverages

Oterra-I-Colors-BrightYellow-RTD-powder-0318

Convenient, on-the-go products are a great fit for busy lifestyles. Whether it’s a functional beverage or a refreshing lemonade, sensory appeal is key to success.

With our range of I-Colors®, we can support powdered beverages that require color with good plating ability. Our high strength powders also offer excellent cost-in-use, without compromising on quality.

Powdered beverages

Oterra-sportsdrink-yellow-co-0819

Though energy drinks have often been perceived as artificial, consumer demand is driving the industry towards more natural solutions with less sugar and that are free from artificial ingredients.

Added vitamins, minerals, and ingredients like caffeine can have a significant effect on the stability of natural colors. When you partner with us, we work closely with you to select the right color with the best natural color for your energy drink. 

Energy drinks

Flavor, type of fortification, pH level, production processes and packaging all matter when formulating your beverage application. Our recommended natural food colors for beverages are thoroughly tested to deliver maximum performance.

Whether you’re converting to natural, launching a functional assortment, or looking for a stand-out new shade to match your latest flavor, we can help you achieve all-out appeal.

Beverage

01-B-HERO cropped Chr-Hansen-mixed-confectionery-wallpaper-0318 landscape

Color is a key feature of candy and gum products. As constant innovation is a must, natural food colors can be the differentiator you need to take your colored candy to the next level.

We can help you uncover new opportunities and develop exciting, bright candy that hits the sweet spot and appeals to consumers everywhere. 

Confectionery-icon-eg

Dragee-peanut-mix-group1-co-1120

Heat, processing time, water activity and pH levels are just some of the parameters that affect the performance of natural colors. Regardless, color is the ultimate sweet spot for confectionery, whether it’s light, bright or something in-between.
As candy is a hit with kids of all ages, parents are looking for confectionery that’s naturally colored and contains safe ingredients. We’re here to help you achieve striking, fun colors that draw the eye, as well as food coloring that surprises and delights.

Confectionery

Oterra-Ice-cream-waffle-bowls-mix-FM strawberry 400WS-FM Orange 1600WS-FM Yellow 1600

The dairy industry is a front runner in clean label, as consumers look for natural ingredients and labels they can relate to and understand. 

Our natural colors and coloring foods are available in a range of solutions that are stable in a range of process conditions, and in an appealing palette of shades to match your flavor. 

dairy-icon-eg

Strawberry-ice-cream-fruit-prep-red beet-co-0421

Get appealing shades of food colors for your production. We have used annatto extract since 1876 and are the leading provider of great, clean colors.

Oterra | Strong, High-Performance Natural Food Colors

Factors such as flavor, formulation, heat, light, pH level, and the base color of your ingredients can influence the final color of fruit preparations, and dairy-based or plant-based applications.  

When you partner with us, you can draw on our deep clean label color know-how to ensure the most stable, stunning result, minimal transfer, and resilient performance in everything from tasty cheeses and probiotic yoghurts to exotic fruit preparations and the coolest dairy or plant-based frozen desserts.  

Dairy, fruit preparations and ice cream

01-B-HERO cropped Chr-Hansen-mix-doughnut-1-wp-0119

Visual appeal continues to be one of the main drivers of innovation – and the desire to share. While vibrant food colors are increasingly popular, consumers also expect formulations to remain natural and clean labelled.

Our in-depth understanding of how to apply natural colors to a wide range of bakery and cereal applications gives us the ability to offer technical service and support to quickly match changing industry requirements.

bakery-icon-eg

05-IMAGE Chr-Hansen-HSWP-cereal-in-white-bowl-milk-co-0119

Use our clean label, cost-effective food colors in your production. Produce bakery and cereals with the best natural ingredients from Oterra.

Oterra | The Best Natural Food Colors for Bakery and Cereals

If base color, high heat, high fat content, or high or low pH levels play a role in your formulation or production process, we can help you find the shade and formulation you need for a truly appetizing result.

And we’re always on-hand to support you with expert guidance and technical advice, from product development and production to stable color throughout your product’s shelf life.

Bakery and cereals

01-HERO full Chr-Hansen-HSWP-plant-based-patties-cooked-portrait-wp-0820

Highly diverse and with frequent product launches, it takes speed, flexibility, and great ideas to keep your meat and savory innovation progressing. We provide technical service and support to quickly match changing industry and consumer needs.

snacks-icon-eg

Chr-Hansen-paprika-chips-in-bowl-co-0421

Get clean label, high-performing food colors for meat and savory food production. Order natural colors for natural food and improve your product.

Oterra | Get Oterra Food Coloring for the Best Color Pay-off

Processing, the type and amount of fat and protein, interaction with other ingredients, as well as packaging and storage conditions impact the final color of savory, meat, and meat analogue applications.  

No matter what your formulation, production process, or shelf-life requirements, our natural food colors can help intensify the color of your product and give it a fresh, bright and uniform appearance.  

Savory & Meat

01-HERO full Oterra-Treats-mix-incl-green-wp-0620

Consumer demand continues to be strong for natural, simple ingredients in pet food. Our naturally sourced, food-grade coloring ingredients can help to subtly differentiate your product, creating a premium appearance that complements your product’s flavor and mirrors the same rich color palette of the human diet and our own favorite foods.

The raw materials we use are extracted from natural sources such as fruits, vegetables, edible plants and cochineal. All ingredients in our product range are human grade and pet food compliant for cats and dogs. They meet the highest quality and regulatory standards. 

pet-food-icon-eg

06-IMAGE Chr-Hansen-treats-mix-0420

From dry to wet pet food production, Oterra offers a wide range of safe pet food colors. Improve your production with better natural alternatives. Contact Oterra.

Oterra | Natural, Pet Safe Food Coloring

Pairing your healthy, nutritious pet food with appealing colors from nature is the way to win over pet owners, and their pets.

Our natural coloring ingredients for pet food are formulated to withstand the most demanding processing methods like high heat for the best color performance – and the range is fully compliant and approved for human consumption. And if you’re looking for support to customize new or existing products, we can help troubleshoot any technical challenge.

Pet food

01-B-HERO Cropped Chr-Hansen-Nutriphy-mix-pills-jellies-wp-0119

Consumer preferences for all-natural dietary supplements are on the rise. We offer a full palette of food coloring from natural sources for your dietary and nutritional galenics. With both powder and liquid food color options, we are able to provide you with the exact coloring product for your production needs.

Dietary-suppl-icon-eg

NutriPhy-hard-capsules-FM-Elderberry-CC-15-group-co-1120

Get vibrant tablets, capsules or gummies with Oterra's natural color pigments. Contact us to incorporate natural ingredients in your production.

Oterra | Safe, Natural Food Colors for Dietary Supplements

Sourced from fruits, plants and vegetables, the botanicals in our NutriPhy® range are carefully selected and fully traceable. The health benefits of each active compound are scientifically documented and validated. And they’re backed with our regulatory, technical, and scientific support.

To give your dietary supplements a natural color boost, you can complement every product in our NutriPhy® range with our colors from nature in a format to suit your galenic formulation. 

Dietary supplements

01-HERO Chr-Hansen-HSWP-softdrink2-wp-0919

We can help you do great things with colors from nature. When you work with us, you can choose from the widest range of natural food coloring available, and just as importantly, you can draw on our wealth of experience in applying our food colors to formulations like yours.

As the world's largest supplier of natural food coloring, our natural colors are available as liquids or powders, and as oil soluble or water soluble. Contact us today!

Stand out from the crowd with innovative drink colors

applications.selectAnApplication